The #ToBeReal Project officially launched with a dynamic two-day Kick-Off Meeting held in Barcelona last 25 and 26th November 2024 , marking the beginning of an ambitious #HorizonEurope initiative to empower the bioeconomy sector and drive sustainable innovation over the next five years.
As the #ProjectCoordinators, PNO Spain played a central role in organizing and leading the discussions. The team, represented by Lara Valentín, Carolina Salas, María Jiménez and Francisco Juliá , actively facilitated the collaborative sessions and guided partners toward a shared vision for the project.
In addition, PNO Innovation (Portugal) leads the project’s Communication, Dissemination, and Exploitation activities, ensuring that ToBeReal’s outcomes are widely shared and impactful across Europe with Mariana Cerqueira and Joana Moreira.