When writing a project proposal for funding, the consortium must prepare a work programme with different work packages. These deliverables include a stakeholder analysis, a communication and dissemination plan, and an exploitation plan. These three interrelated deliverables are essential for the dissemination and commercialisation strategy of a project.
A communication and dissemination plan aims to develop a strategy to promote the objectives and results of a project. This strategy involves identifying targets, defining an editorial line and message, and implementing various actions that increase the visibility of the project and the sharing of its results.
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In this e-paper, you will learn:
- How to elaborate a successful communication & dissemination plan
- What is the difference between communication & dissemination
- Why it is essential to measure your KPIs for your strategy
- Some tips for using relevant KPIs for you communication & dissemination strategy